Ashley made her Nahsville debut by partnering with Live Nation Women and creating 8 new portraits of Live Nation’s iconic touring artists to add to her ROAR! collection. We kicked off the partnership with an incredible celebration unveiling Brittany Howard’s new portrait in front of the queen herself. Ashley then had a 4 day pop-up in Nashville open to the public to see her works.
I oversaw communications between Live Nation Women and Ashley to ensure all materials were on-brand for both parties, helped plan the launch event, and coordinated all materials going on social channels with Live Nation’s team.